Fred Perry prides itself on being the first British heritage brand to successfully blend sportswear with streetwear to create some of the most iconic styles of the last century. The brand was born in the late 1940s, when former Austrian footballer Tibby Wegner approached three times Wimbledon champion Fred Perry with an idea; Then came the very first sweatband, which was quickly adopted by tennis players across the courts of Britain. In 1952, the pair launched what was to be Fred Perry’s most famous garment: a slim fit cotton pique shirt with Laurel Wreath embroidery. Today, these shirts are still made in England using the same fabrics and fits, and we’ve got the iconic vintage style in stock for spring. Shop Fred Perry here.
Free & Easy: Issue #2 (2012)
The Green Soccer Journal
